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Juli Bohm

Juli has served as a marketing executive for 20 years with various Fortune 500 companies and subsequently started Nextep Enterprises in 2001.  Nextep is a brand and product development firm that excels at creating, developing and executing new and innovative concepts, primarily within the Food & Beverage, DIY and Housewares industry.   In addition to breadth and depth of experience, her unique tools include proprietary experiential-based research and development, which has lead to repeat development projects for Fortune 500 and mid-size companies.  Nextep picks up where others leave off, by also providing interim marketing management and support for businesses that are not ready, or able to invest in employed staff. 

 

Historically, Juli has held positions with full P&L responsibility from startup thru $120+ million national brands.  Beginning her marketing career at Brach Candy, Juli turned a $6 million business into $28 million; and has subsequently positioned brands and lead double digit increases for top consumer and industrial brands, including Healthy Choice, Nestle Quik, HP Hood, Rust-Oleum and Envision paper.  She has created hundreds of new products and concepts in both the corporate world and through Nextep Enterprises for small companies and Fortune 500’s.

 

Juli holds a BA with honors from DePaul University and an MBA from Syracuse University.   In addition to being passionate about the work she does for her clients, she is passionate about her young daughter (claimed to be best new product!) sailing on Lake Michigan, adventure travel, and downhill skiing.

 

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